Building Frelo
The chapter still being written.
The idea took shape in 2023 and the product launched in 2024. Work was meant to be simple; we have made it complex. That thought stayed with me, and it is the reason the platform exists at all.
Looking back at 2017 to 2023 — failures, ideas that did not work, small wins, rejections, new beginnings, a lot of learning. The most confusing and the most meaningful stretch so far. I would not change much about it.
